Ebook Non-Obvious: How to Think Different, Curate Ideas & Predict The Future
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Non-Obvious: How to Think Different, Curate Ideas & Predict The Future
Ebook Non-Obvious: How to Think Different, Curate Ideas & Predict The Future
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Get the 2018 Updated 8th Edition of This Book! http://a.co/7iscpOc Wall Street Journal Bestseller #1 Amazon Kindle Business Bestseller #1 in Marketing #1 in Entrepreneurship TOP 50 of ALL Kindle Books What do Disney, Bollywood, and The Batkid teach us about how to create celebrity experiences for our audiences? How can a vending-machine inspire world peace? Can being imperfect make your business more marketable? Can a selfie improve one’s confidence? When can addiction be a good thing? The answers to these questions may not be all that obvious. And that’s exactly the point. For the first time ever, Non-Obvious delves into the curation process the author has used for years to build his Trend Reports and takes readers behind the scenes of trend curation (much to the delight of past readers who have been asking about this for years), and show them the methodology they can use to predict the future for themselves. In this all-new fifth edition, discover how to use the power of non-obvious thinking to grow your business and make a bigger impact in the world. Non-Obvious is filled with entertaining insights like how a pioneering comedy- club charging audiences per laugh may forecast the future of consumption or how a wave of tech firms hiring yogis and offering classes in mindfulness may change the overall culture of business. Trends featured in the report include: Everyday Stardom, Selfie Confidence, Branded Benevolence, Reverse Retail, Reluctant Marketing, Glanceable Content, Mood Matching, Experimedia, Unperfection, Predictive Protection, Engineered Addiction, Small Data, and Disruptive Distribution. In total, Non-Obvious features 15 all-new trends for 2015 across 5 categories including Culture & Consumer Behavior, Marketing & Social Media, Media & Education, Technology & Design plus Economics & Entrepreneurship. Each is designed to help you take a deeper look at the changing landscape of business and prepare your business for the future. Finally, Non-Obvious takes a brutally honest look back at more than 60 previous trends from 2011 to 2014, providing an honest assessment of what came true, what was a dud, and why it matters. In the end Non-Obvious is a book that will show you how to think different, curate your ideas and get better at predicting what will be important tomorrow based on learning to better observe patterns in the world today. File Size=2866 KB. Print Length=252 pages. Publisher=Ideapress Publishing (February 6, 2015). Publication Date=February 6, 2015. Sold by=Amazon Digital Services LLC. Language=English. ASIN=B00TB1TE0Q. Text-to-Speech=Enabled. X-Ray=Enabled. Word Wise=Enabled. Lending=Not Enabled. Enhanced Typesetting=Enabled. Amazon Best Sellers RankGlobal MarketingGlobal MarketingMarketing=#168,188 Paid in Kindle Store (See Top 100 Paid in Kindle Store) .zg_hrsr { margin: 0; padding: 0; list-style-type: none; } .zg_hrsr_item { margin: 0 0 0 10px; } .zg_hrsr_rank { display: inline-block; width: 80px; text-align: right; } #15 in Kindle Store > Kindle eBooks > Business & Money > International > #54 in Books > Business & Money > International > #551 in Kindle Store > Kindle eBooks > Business & Money > Marketing & Sales >.
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